Level Up Your Craft! Join Us at Sacramento Theatre-Con 2025!
- Roberta Alvarado, Founder, New Bird Studio

- Sep 24
- 2 min read
Calling all Sacramento theatre professionals and enthusiasts!!!
Get ready to ignite your creativity and connect with your community at Sacramento Theatre-Con on Saturday, October 4th, 2025, from 11:30 AM to 9:00 PM at CLARA Studios.
This is more than just a conference; it's a chance to build Sacramento's creative future through community, communication, growth, and learning. Experience a day packed with invaluable insights, networking opportunities, and the chance to meet the people who are shaping our local theatre scene.
Announcing My Two Workshops!
I'm thrilled to announce that I will be leading two separate workshops for you to choose from!
The first workshop will focus on Branding Your Online Presence, covering how to develop, hone, and execute your brand using your authentic voice. In a world where AI is increasingly blurring the lines of what is real, authenticity is more essential than ever. People are seeking genuine connections during these hard times and want to choose who they work with. Your greatest strength lies in your authenticity, and this workshop will equip you with the tools to build a strong personal brand that showcases the real you.
My second workshop is dedicated to the Headshot, which is a non-negotiable tool for every theatre actor and professional. A headshot is your first impression and is essential for auditions, program bios, and online casting profiles. It's a key part of your brand identity and what directors, casting agents, and other theatre professionals will use to remember you. We will cover the best practices for this and much more.
Why I'm the Person to Guide You
My name is Roberta Alvarado, and I am the founder of New Bird Studio, a community-focused organization where we champion Cohesive Creativity. We believe your brand is more than a single image; it's a living narrative where every element works together to tell a compelling story. This artistic, whole-picture approach is a unique gift that fills in the gaps traditional designers often leave behind.
At New Bird Studio, we are an all-visuals, one-stop-shop studio. Our services include:
Branding
Photography
Website Design
Social Media Management
Marketing Assets such as business cards, banners, brochures, and menus.
I am also available for creative consultations where I help you unlock the creative path to marketing your businesses and yourselves.
To learn more about my professional experience and background, including my CV,
please visit the About Me section of my website.
Tickets are limited, so secure your spot and choose your workshops now!









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